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Jabong has always focused on bringing the best of fashion, and reaching out to maximum customers. Jabong Online Fashion Week was initiated with the aim of opening doors for the next generation of fashion designers and aspiring artistes, and make designer clothes accessible to the fashionable audience. It is also touted to be the world’s first online shop-able fashion week, that will help customers to shop the look at Jabong Online Shopping, while watching the show! Thus, in ‘zero time’, the latest designer collection would be accessible to millions of people anywhere, on-the-go!
JOFW opened its doors for applications from artistes across four broad categories- designers, models, fashion photographers, hairstylists and make-up artists. The event received an overwhelming response, with thousands of entries under all categories. Also, JOFW will be launching the first ever, Fall Festive collection consisting of pret-a-porter and party designs. It will demonstrate themes like Graphic Story, Black and White- Opart and Bohemian Looks.
The panel of eminent jury, will not only groom the shortlisted participants, but also declare the deserving winner on the final day. The key jury members include prominent names like super-model, Carol Gracias, show director, Rashmi Virmani, and hair and make-up artist, Samantha Kochhar. The coveted event also roped in Yami Gautam as one of the key mentors of this beautiful spectacle, offering them rigorous training sessions and personalized grooming tips. The list of mentors includes:
After a grueling brain-storming session, the jury has shortlisted 20 models, 15 designers and 5 winners each in the hair-makeup and photographer categories. The winners would receive merchandises from Revlon, Philips and Ziveg as goodies, and also get a potential opportunity to work with India’s leading online fashion and lifestyle store, Jabong.com!
The fashion extravaganza has tied up with NDTV Good Times, their media partner who will telecast the event on-air in a three episode series. Other eminent names attached to the event are radio partner 92.7 Big FM, Philips (official hair styling partner), Revlon (official make-up partner) and Ziveg.com (accessories partner).
Follow all the riveting action on the official site- www.iofw.com!
The distinctive scent of rain- check! Romance in the air- check! Cutting chai and pakodas with friends- check! Footwear for the rainy day….errr? Don’t let the weather dampen your mood, or your wardrobe! The muck infested roads and umpteen puddles can be the death of your lovely pedicured feet, if you don’t have the right footwear on. Whether you are on a tight budget, or in a mood to splurge, all your footwear worries will be solved while online shopping on Jabong!Every one of us needs footwear options to choose from, for their busy schedule that doesn’t stop for any rainstorm! For those who do not want to give up on heels, wedges ensure that you stay in style, with its weather resistant material and powerful grip. Sizzle in the drizzle with women shoes at Jabong! Cozy rain boots guarantee to keep you dry, and are perfect for all the battles that Mother Nature throws up at you. Fun fashionable boots bring sunshine to the cold, gray rainy day.
Love ‘em or hate ‘em, there’s nothing like crocs that serve their functionality in maneuvering through the slippery, mucky streets! Strappy open-toed sandals come in a cornucopia of colours, and a super grip that ensures a fun-filled time of chic puddle-jumping!
Brave the showers with your ever trusted skinny jeans and a cute pair of flip-flops. Versatile enough to be worn all day, rain or shine, make them your go-to pair this monsoon! Add a spring to your step with belly shoes when the rain threatens to ruin your parade.
Dance in the rain like no one is watching with the mouth-watering collection of footwear available at Jabong.org
Images courtesy: Pinterest, theyoungwolff
Things are getting hotter, at the FIFA World Cup, as players from 32 countries are fighting it out to make it to the knock-out stage. Football is never only about adrenaline-rushing action, and nail-biting finishes. Amidst the dazzling moves and clever passes on the field, we just cannot give the wives and girlfriends (WAGs) of the professional players a pass. Jabong Online Shopping has compiled a list of the famous WAGs of the 2014 World Cup edition that deserve your full attention:From L-R: 1. Iker Casillas with girlfriend Sara Carbonero 2. Sergio Ramos with girlfriend Pilar Rubio 3. Cristiano Ronaldo and girlfriend Irina Shayk 4. Gerard Pique with girlfriend Shakira
Singing sensation Shakira drove football fans crazy with the World Cup 2010 theme song “Waka, Waka”, but her success didn’t just end there. The suave Spanish defender Gerard Pique, and Shakira have been in a relationship since then, and have even welcomed their first son, Milan! Here’s a picture of them at the Billboard Music Awards, as the crooning beauty turned up the heat in a body-hugging dress! Emulate her look with similar bodycon women dresses at Jabong, and watch on as your boyfriend chooses you over the big game!
The Real Madrid and Spanish defender Sergio Ramos may not be at the best of his game at the World Cup, but he sure clinched the top spot with his smoking hot partner, Pilar Rubio. A celebrity in her own, Pilar dons several hats as a model, TV actress, TV reporter as well as a designer!
Who says WAGs are only glamour girls? The Spain National team captain Iker Casillas’s girlfriend, Sara Carbonero was a Spanish sports journalist and TV presenter, when she met her now-boyfriend. I’ve got a serious girl crush on the FMH winner of the ‘Sexiest Reporter in the world’! The couple became parents to a beautiful baby named Martin, in January 2014.
The most enviable celebrity couple has to be supermodel Irina Shayk and her beau Cristiano Ronaldo! The sexy Russian siren has walked the ramp for several brands and posed for the last 6 issues of the Sports Illustrated Swimsuit Issue. The Portugal forward needs no introduction, and the duo has been steady since 2011.
Did Jabong Online Shopping miss any of your favourites? Drop in a comment below!
Images courtesy: footballstar85.blogspot.in, dailymail.co.uk, football.co.uk, mirror.co.uk
Edited by: Karishma Kambo
It’s a cornucopia of colours at Sao Paolo, Brazil! As football fanatics unite, to cheer their favourite teams, battling it out to clinch the 2014 FIFA World Cup trophy, this year’s World Cup uniforms have caught our attention. From Croatia’s bold red checkered kit, to the patriotic red, white and blue colour-block road jerseys belonging to the USA, pick your side, because the adrenaline-pumping madness has just begun! Jabong Online Shopping brings together a galore of options to show off your team spirit!Brazil
The land of beautiful, sandy beaches and steamy, exotic dances, Brazil, plays host to this year’s edition of World Cup. Signifying the wild and crazy attitude of the football-crazy locals, the players would be in the traditional yellow, with 5 stars that represent its record five titles. Head out for a couple of beers with the boys, dressed in flip-flops, surf board shorts, and make a bold statement with your all Brazilian look!
Jabong’s Pick for players to watch out for- Oscar, Neymar
When I see the visually appealing colours of Germany, its fashion that’s tailor-made for one of the strongest contenders for the throne! You guessed it right, they are my personal favourites, hence the biased opinion! Their kit with white and black shades, and a red breastplate, is subtle, yet dominating. Can we hear you say ‘Ich liebe Deutschland’ yet?
Star forward of the team, Lionel Messi, may be revered as a deity, but there is much more to Argentina, than just him. In a significant representation of the national pride, for the first time, their traditional sky-blue stripes of the jersey included an Argentinean waving flag, on top of a pole. Scream your lungs out for Argentina, with your cool and casual look from the special edition of the Argentinean football team collection at Jabong Online Shopping!
The journey of an England football fan has always been masked with frustration as the team has let them down, at all major events. Their white jersey is full of exuberance and fiery passion. So, dig out your slip-ons, rolled-up jeans and brace yourself for some English magic!
Jabong’s Pick for players to watch out for- Rooney, Gerrard
The team nicknamed ‘Orange’ because of the regal orange shades, definitely has its colours on-trend and adds a modern silhouette for today’s macho men. With star performers in their den, watch out for these underdogs!
Jabong’s Pick for players to watch out for- Robin Van Persie, Robben
Did we miss your favourite team? Never mind- you can still root for your choice, by shopping at Jabong!
Pledge your sleepless nights, with the TV remote and popcorn by your side, because Brazil, you, my friend, are worth staying up for!
Images courtesy- independent.co.uk, mirror.co.uk, football-shirts.co.uk, dailymail
Edited by: Karishma Kambo
We swooned and looked on in awe, at the gorgeous gowns, retro waves and hot red lips at the year’s hottest film festival, Cannes 2014. It was indeed refreshing to see the stars, keeping their look fresh and natural. Jabong Online Shopping for women deciphers the makeup looks of the Indian brigade, Aishwarya Rai and Sonam Kapoor, who worked their magic, yet again, on the red carpet.The former Miss World flaunted her figure in a golden corset mermaid Robert Cavalli gown, at the premiere of the movie ‘Deux Jours, Une Nuit. If not her ridiculously perfect figure, we can at least aim to imitate her smoking hot look, right girls? She kept it classy with the L’Oreal Moist Matte Lincoln Rose lipstick that screamed hotness. Recreate her winged liner appearance with the super liner gel intenza followed by the L’Oreal extra volume million lashes mascara. Va-va-voom! Aishwarya indeed, steals our hearts with her perfect beach mermaid waves and those hypnotic alluring green eyes!It was a mix of ultra-grandeur and sophisticated chic quotient, as Bollywood’s fashion icon, Sonam Kapoor, attended the festivities, being unapologetically herself. L’Oreal Paris beauty expert Namrata Soni created her vintage look, doing complete justice to her retro glam image. Sonam looked spectacular in the Elie Saab ball gown, complete with a faux bob and red-hot pout at the screening of ‘The Homesman’ on Day 5 of the Festival. Her look was prepped with a nude lip liner, followed by L’Oreal Moist Mat Raspberry Syrup that blended in easily. Her eyes did all the talking, as she hogged all the limelight. Soni further, defined her eyes with the L’Oreal Gel Matic Deep Brown eye liner, adding on a touch of mascara. A cool pink blush blended well with her fair skin tone. For a stellar show-stopping finish, Soni used the fiery L’Oreal Color Riche Le Vernis Exquisite Scarlet on her nails.The show was not over for Ms. Kapoor as she created a stir on the red carpet at the ‘Foxcatcher’ premiere in an unexpected blend of traditional and contemporary look. She donned an elegant ethnic pale pink net saree by Anamika Khanna. Smokey eyes and ultra-sleek hair finished look, with the requisite finesse. Take colour cues from her look and lap up the Gel Matic glamour gold eyeliner pencil along with the L’Oreal Infallible Monos Eternal Black from Jabong Online Shopping for Women. Pucker up with the L’Oreal Moist Mat Maple Mocha lipstick and exude sheer elegance and glamour all around!
Who’s look will you be trying out? Send us pictures, we would love to publish them!
Images courtesy: L’Oreal Paris website
Edited by: Karishma Kambo